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12/2023: SWC Global leads US$5.41M Series A financing in Indonesia D2C startup Rosé All Day Cosmetics

JAKARTA, INDONESIA, 15th December 2023 – Halal-certified direct-to-consumer (D2C) Indonesian beauty brand, Rosé All Day Cosmetics (RADC), announced it has successfully closed a Series A funding round of US$5.41 million led by SWC Global, with participation from DSG Consumer Partners (DSGCP) and the brand’s initial seed investor AC Ventures.


The round is a milestone for RADC and strongly aligns with its vision of delivering world-class cosmetics from Indonesia to the global market. It is a pivotal moment in the company's journey, as RADC will use the fresh capital to broaden its nationwide distribution and enhance its product across the board with a continued focus on innovation.


RADC, launched in 2017, has seen a promising trajectory, starting with a seed investment from AC Ventures in 2020. Today, the brand stands out for its high-quality, clean-beauty makeup and skincare solutions that are cruelty-free, championing natural beauty, inclusivity, and sustainability.


A Forbes 30 Under 30 entrepreneur in 2023, RADC Co-founder Tiffany Danielle said, “We are thrilled to announce our latest partnership with SWC Global and DSGCP. This collaboration represents a significant step in elevating RADC's market presence and operational sophistication in Asia Pacific."

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